Columbia Business School

Course Date
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  •  
  • Class Day 1
  • AM
  • 9:30-10:00

    Course introduction, Preliminary New Venture Ideas

    10:00-10:45

    Lecture: Who is an Entrepreneur

    11:00-11:20

    Case Study: China Icon

    11:20-11:45

    Group Presentations

    11:45-12:00

    Lecture Opportunity Evaluation Connection to Entrepreneur

Class Day 1
  • PM
  • 13:30-13:45

    VC Question: Opportunity Alignment

    13:45-14:00

    Research and Present Findings

    14:00-14:30

    Lecture: Industry Analysis

    14:30-15:00

    Industry Analysis/Competitor Study/Analysis

    15:00-15:30

    Lecture: Business Model

    15:30-16:30

    Business Model, Mission, Vision Statements Profit, Profiles of Entrepreneurs

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  •  
  • Class Day 2
  • AM
  • 09:30-10:00

    Market Opportunity, Product-Market Fit

    10:00-10:45

    Five value areas: Product, Price, Access, Service, and Experience

    11:00-11:20

    Lecture: Product Differentiation

    11:20-11:45

    Group Presentations

    11:45-12:00

    How to Build a Sustainable Competitive Advantage

  • PM
  • 13:30-13:45

    Lecture: Competitive Strategy

    13:45-14:30

    Industry and Market Characteristics (Maturity, Growth, Drivers)

    14:30-15:30

    Addressable and Target Market

    15:30-16:30

    Introduction to Market Segmentation

  •  
  • Class Day 3
  • AM
  • 09:30-10:00

    Innovation/Tech Strategy Prototype Development

    10:00-10:45

    Product Design/Development/Costs for Product

    11:00-11:20

    Lecture: Pricing Method

    11:20-11:45

    SWOT Analysis

    11:45-12:00

    Lecture: Strategic Approach

  • PM
  • 13:30-13:45

    Lecture: Why New Ventures Fail So Often

    13:45-14:30

    Comparing Successful Ventures with Failed Ventures

    14:30-15:30

    Lecture: Product Development

    15:30-16:30

    Product Prototyping

  •  
  • Class Day 4
  • AM
  • 09:30-10:00

    Minimal Viable Product

    10:00-10:45

    Create Preliminary Illustrations of MVP

    11:00-11:20

    Lecture: Product Costs: Intellectual Property Plan and Initial Product Costs

    11:20-11:45

    Marketing and Sales Strategy I

    11:45-12:00

    Marketing and Sales Strategy II

  • PM
  • 13:00-13:30

    Lecture: Marketing and Sales Strategy

    13:45-14:15

    Branding

    14:15-15:00

    Introduction to 4P's

    15:00-15:30

    Lecture: Pricing Strategy

    15:30-16:30

    Introduction to Pro Forma

  •  
  • Class Day 5
  • AM
  • 09:30-10:15

    Profit and Loss Statement

    10:15-10:45

    Operational Strategy Business Process

    10:45-11:00

    Lecture: Operations Management

    11:00-11:30

    Growth Strategies

    11:30-12:00

    Activities: Complete Your PL Statements

  • PM
  • 13:00-13:30

    Lecture: Stakeholders Hiring, Partnering, Selling

    13:30-13:45

    Hiring Entrepreneurial Team; Funding Sources and Investment Series

    13:45-14:15

    Cash Flow Statement

    14:15-16:30

    Lecture:Discussion

  •  
  • Class Day 6
  • AM
  • 9:30-10:00

    What's in a Pitch?

    10:00-11:00

    Discussion: Social Responsibilities

    11:00-12:00

    Submit Executive Summary, Finalize Pitch Presentation Clarify Concepts

  • PM
  • 13:30-15:00

    Continue to complete Financial Statements

    15:00-15:30

    Guess Speaker Series and/or Additional Entrepreneurship Topics

    15:30-16:30

    Persuasion and Negotiations, Securing Funding via Pitch

  •  
  • Calss Day 7
  • AM
  • 9:30-10:30

    Program Survey

    10:30-12:00

    Final Presentation Preparation

  • PM
  • 13:30-16:00

    Final Presentation with Guest Judges

    16:00-17:00

    Closing Ceremonies and Picture Taking

  •  
  • Notes

    This is only the class schedule, and it doesn't reflect the length of the entire Program. Class day contents are for suggestions only, actual class schedule will need to be determined by CBS VFA Professors.

    *Program fee does not include airfare, subway tickets, and/or fee-based activities

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